Love Food Hate Waste website
Food waste is the largest single component of our garbage, and reducing food waste is good for the environment and good for the wallet. These were some of the key facts that the interface design process kept returning to as drivers for the Love Food Hate Waste website. It was also driven by weighty business goals: the program is to help NSW meet its municipal waste reduction target of 66% and commercial and industrial waste reduction target of 63% by 2014.
The website is to contribute to that by highlighting the issue to online visitors, educating them about food waste, the benefits of reducing food waste, and how to do it.
This project included hefty amounts of digital strategy, to conceive the best user experience features to have on a government website within very tight time constraints, NSW GCIO guidelines, accessibility standards, and limited content resources. It also involved the information architecture, user interface design (but not visual design), as well as end-to-end project management, and contractor management with the visual design and development teams.
During the interface design process, I got to trial some new ideas and approaches to prototyping the interfaces. Some of the features — especially the asynchronous recipe search results returns and portion calculator — came alive as clickable demonstrations, rather than being limited to static designs.
Go to: lovefoodhatewaste.nsw.gov.au
I’m finally home after day 1 of Oz IA 2009, and absolutely knackered. What. A. Day. The presentation content was as diverse and interesting as the program suggested, but for me the greatest highlight was the meeting of minds of so many IAs.
First up was Matt Hodgson’s The Evolution of the Agile IA. Matt took us through a rollicking ride with where IA has come from, where it’s at now with the emergence of agile methodology, and where it’s going. One of the things I took from his messages about IA and agile was that in some ways we as IAs are already practicing some degree of agile without even knowing it; taking the big step into agile and leaving waterfall behind shouldn’t be too much of a pain.
I was up second, presenting on Guiding the way to living greener: how psychology helped IA for a new government website. I got some great feedback after it, including some requests for more information about how the ‘concierge’ model manifests itself in the various user interfaces used in the livinggreener.gov.au website. It was always going to be tricky to include the principles aspects of the presentation along with the applied aspects. I erred on the side of principles, given that the focus was on how motivational psychology can contribute to IA design. Maybe next time I would focus more on the UI aspects!
Cast herewith for your perusal (or go to my prezo at Slideshare):
Matt Balara was doing some awesome sketches of his thoughts coming out of each talk on the day, and here’s a pic of the page he sketched for my talk. It’s interesting that the key points that arose for him were:
- Designing for people where they were at
- Maslow’s hierarchy of needs
- ‘The Concierge’ interaction model – answer question and offer even more
- Personas are partners
Other highlights of the day:
- Non-stop supply of fantastic real barista-served coffee – Single Origin, no less. I think I had 5? Stopped counting… Oz IA, you have spoiled me for any and all conferences in future.
- Non-stop supply of fruit juice cocktails. Wanting to hold on to my masculinity, I didn’t indulge in this aspect of the conference much. But dayam, muddled mint and watermelon tastes good.
- Stamford Interactive’s war stories of the pleasures and pains of being involved in a massive government intranet redesign project. Girls, I felt your pain.
- Suze Ingram’s lightning-paced but highly entertaining review of prototyping tools. Expression Blend and Axure came up pretty well. I won a demo access pass to one of the online prototyping tools… no idea which one, now! But full points to Ian Stalvies, who won a fresh spanking new copy of Axure, for getting the trivia question right about the capital of Brazil (or somewhere like that).
- Last and definitely not least: I have never seen so much twittering in all my freaking life! It was quite weird to see so many laptops open with people having one eye on the speaker and one eye on tweetdeck. Extra extra weird to see my own tweets retweeted on other people’s screens.
More fun in store tomorrow…
LivingGreener.gov.au home page
LivingGreener.gov.au centralises a lot of knowledge available on living more sustainably, especially government information about rebates, grants and loans available. Although there are many websites out there that tackle various aspects of sustainability and what we can do about it, this website’s unique strategic goal is to centralise lots of disparate informatio, encourage further activity, and increase the community’s awareness and uptake of rebates and grants available from the government.
I and other consultants were involved at PTG Global with the user experience design for LivingGreener, including:
- Personas and want maps design based on user research, website traffic analysis and statistics from the Australian Bureau of Statistics
- Information architecture, including an overall conceptual model based on leading people at whatever point they were at, on a journey towards being more active to live more sustainably
- User interface design, with wireframes and prototypes and working with content writers to structure content to integrate action points throughout the website
Go to: livinggreener.gov.au